3D LED Digital Billboard Trucks
What We Do
In today’s world where potential customers are bombarded with adverts, the visual impact of the delivery mechanism makes all the difference. New technology and a unique wow factor make that impact.
High Definition Digital LED Billboard Truck
We combine our state-of-the-art 3D LED digital billboard trucks, and our software and web experience, to create advertising packages that deliver high-impact mobile digital billboard advertising across North Georgia and the greater metropolitan Atlanta area.
The video to the right consists of a series of HD clips shown on the side of one of our trucks designed to demonstrate the brightness, resolution, color range and clarity of the trucks. They are second to none.
Why 3D Billboard Trucks?
Our 3D video and image capable billboard trucks fall into the category of Out of Home (OOH) advertising. OOH’s main advantages over digital media delivered to phones and computers are that adverts are high impact and cannot be blocked, skipped or turned off. Our trucks are obviously digital so are referred to as Digital Out of Home (DOOH) advertising. Static LED Digital billboards are also referred to as DOOH.
While static DOOH works well, mobile DOOH has the potential to be even more effective because it has the ability to travel to high traffic areas, foot and vehicular, and target specific audiences. A second major advantage is that in the vast majority of cases, static billboards in GA are legally obliged to only display static images. Mobile digital billboards do not have that constraint so can display moving video. Moving video is tremendously more eye-catching than a static image. Moving video opens up the ability to show animated, 2 dimensional, 3 dimensional, or even 3D anamorphic video. To see some video examples please check out the Advertise Your Business section below.
Considering the ‘travel to high traffic areas’ statement above, here is a video showing one of our trucks situated on the I85 north of the 285 intersection. According to the Georgia DOT, the traffic flow at this location is around 250,000 vehicles per day. A 10 second time slice on a static digital billboard that cycles your advert once every minute retails in the region of $9,000 per month (price quote from a major static billboard provider).
We think that you will find our pricing significantly more accommodating.
Considering the above statements regarding anamorphic and 3D video, large corporations are investing in very eye-catching anamorphic videos displayed on two screens abutted at 90 degrees. The majority of 3D anamorphic video advertising is in Asia, but is heading to the States, NYC leading the way. According to Shenzen Unit LED Company, NYC 3D anamorphic videos cost between $50,000 and $100,000 to produce, while 3D anamorphic capable screens in NYC, necessary to display the video, rent for $5000 to $50,000 per day and as much as $3,000,000 per month for exclusive placement. Corporations are THAT convinced this technology works.
3D Billboard Trucks is bringing this technology, all be it on a smaller scale, to the greater Atlanta metropolitan area.
The map on the right shows our typical service area (metropolitan Atlanta and extending north to Alpharetta) with the pin showing a 250,000 vehicle per day traffic count location on the I85. This location is referred to as Spaghetti Junction and has one of the highest traffic counts in the nation only exceeded by some areas in California and New York. The video above shows one of our trucks operating at the pin location.
Software and Web Help
While we are primarily a company that rent out LED Digital Billboard trucks for advertising purposes, we realize that customers may have a multi-pronged approach to their advertising campaigns. Part of this approach often includes a review or refresh of their online presence and web site effectiveness. DOOH campaigns work best when there is a supporting web site or social media presence to which the DOOH directs a potential customer. In other words, DOOH, and an effective web site are somewhat coupled. We can help by identifying key words, key phrases, long tail key words, subtly editing your web site content, adding key words to your site, adding tags and registering with the major directories and search engines, developing a pay per click campaign, adding statistics and the list goes on.
There are numerous companies that claim to offer help in this area, but you may find it advantageous to use one company to do both, such that your DOOH and online campaigns are best aligned.
